STARSCHEMA – Employer branding film

Making an employer branding video and producing creatives to strengthen the employer brand.

image film

graphic design

employer branding

hr-communication

key visual

campaign creatives

image

MISSION

To show that Starschema is the coolest place to work while introducing it to a wider audience.

DESCRIPTION

We had a lot of meetings with the Starschema team to figure out the main values we should communicate. We received audio files from the team answering the question of how they spend their day at Starschema. This way we could rely on real stories while creating the “Starschema day” concept for the video.

We were also asked to create other creative   for Starschema’s PPC campaigns which are visually engaging to the target audience. It was also important to present the company’s main area of expertise (big data) in a way which is easily understandable for wider audiences.

RESULTS

According to the feedback, everyone from the team said that our work represents the true Starschema-feeling. We communicated to the target group that Starschema is the “coolest place to work as a programmer.”