Gelarto Rosa
Introducing the Gelarto Rosa brand in Barcelona and managing the overall communication of the Gelarto Rosa brand in Budapest and Barcelona (ongoing)
Gelarto Rosa
social media
ppc campaign
sales campaign
brand introduction
fmcg
MISSION: Creating campaigns that expand the audience of Gelarto Rosa, make the Gelarto brand widely known, introducing the company’s new parlor in Barcelona and growing sales numbers
DESCRIPTION: We are responsible for planning and creating creatives for the day-to-day communication of the Gelarto Rosa brand. We were also tasked with introducing the brand in Barcelona in March 2018. We created occasional sales campaigns (St. Jordi campaign based on local traditions, a campaign related to the Formula 1 Spanish Grand Prix, Family Day campaign) and worked with influencers. We also traveled to shoot some photos of the beautiful product in the heart of Barcelona and managed locals and tourists to be part of the shooting.
RESULTS: The sales numbers are increasing and the number of online followers are constantly growing. In Barcelona, we gained about 600 sales with our St. Jordi campaign on the promotion day by customers who were only visiting the store because of the campaign.
MATE METER: 
